Monday, July 08, 2024
I get my inspirations from many different places, but business and sports are my two favorite gold mines for inspiring stories.
This past week I found the story of John Burke, the head of Trek Bikes, which he took from $300 million to $2 billion dollars in annual sales.
When asked how he did that, he told a football story where an underdog Alabama team was playing Ohio State. Coach Nick Saban told his team that they were playing the wrong game, and that they had to stop trying to win. His solution and game plan was to concentrate on running every play to perfection, and to let the results take care of themselves. And, of course, with this plan Alabama pulled off a huge upset win.
John Burke ran Trek Bikes this same way - running the business every day in a way that helped his customers be incredibly successful. He earned their business.
So in this little story there are sports lessons, business lessons, and life lessons.
Live every day to its fullest and enjoy the journey. You will be amazed at how easy it is to achieve your goals.
Have a great week!
Michael Gauthier
NDY (Not Done Yet)
Owner, Pickleball Strokes
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